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How to Choose a Proper Exhibition?

Thu, Apr 17, 2008

China Trade Show Guide

 

 

1. According to the nature of exhibitions, there are exhibitions for trade and consumption. Trade exhibition is held for the manufacturing industry and commercial industry, whose major objective is to exchange information and to do business. And exhibition for consumption is held for the public, whose aim is to sell directly.

2. According to the content of exhibition, there are integrated exhibition and special exhibition. The so called integrated exhibition includes exhibitions in all industries or several industries. Special exhibition refers to an exhibition in a certain industry or an exhibition for a certain product. One of the main characteristics of a special exhibition is that there are symposiums and reports at the same time to introduce new products and new technologies.

3. According to the scale of exhibition, an exhibition can be international, national, regional or local. Exhibitions at different scales have different characteristics and advantages. Enterprises should make choices according to their own conditions and needs.

4. According to the time of exhibition, it can be periodical or aperiodic. Periodical exhibitions can occur four times a year, twice a year, once a year or once every two years. Aperiodic exhibitions are held in accordance with needs or conditions.

5. According to the venue where an exhibition is held, most exhibitions are held in special exhibition centers that can either be indoor or outdoor. Indoor exhibition centers are used to display regular items, such as textile exhibitions and electronic exhibitions while outdoor exhibition centers are used to display super-big or super-hefty items, such as aviation exhibitions and mine equipment exhibitions.

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