Blog about China Trade Show, Exhibition and Sourcing

Zhejiang Investment & Trade Symposium (“Symposium” for short), held in Ningbo from June 8th to 12th each year, is a comprehensive event in Zhejiang featuring foreign economic and trade exchanges. With the expansion of Symposium, Zhejiang’s economic development model is changing too.

Before, Zhejiang merchants, particularly Wenzhou merchants started their business by working hard. They would sign a deal that seems difficult to complete or to gain profits. Gradually, they accumulated a large amount of fortune, which helped establish the fame of “wise and hardworking Zhejiang merchants”. Now, the Symposium serves as a magnet, attracting Zhejiang merchants at home and abroad back to Zhejiang. Through the Symposium, they get to know local policies for economic development, exchange business opportunities and ideas with other merchants to cooperate, and try to understand the international trade for the laypeople. On one hand, the Zhejiang merchants are gathered together with their enormous funds to expand business and earn more profits; on the other hand, an organized image of “New Zhejiang Merchants” is established, which is sure to give a fillip to Zhejiang’s economic growth.

What’s more, the Symposium provides opportunities for Zhejiang merchants to broaden their outlook and get contact with foreign partners. One of the channels is the emigrants in Zhejing, especially in Ningbo. So far, more than 60% of foreign-funded enterprises are owned by emigrants. They have made great contributions to Zhejiang’s economy and social progress. Another channel is the foreign fund, which is growing at a fast pace year by year.

The Symposium acts as a platform to combine Zhejiang merchants, Zhejiang emigrants and foreign businessmen together to invest in Zhejiang. The appeal of “Made in Zhejiang” has shifted from the price to the high technology and famous brand. Moreover, “New Zhejiang Merchant” known as hardworking, innovative and skilled in catching business opportunities, will create a whole new brand for Zhejiang as well as the entire country. All this is credited to the Symposium.

Popularity: 17%