The exhibition industry is a barometer of the development of modern scientific technology and economy, which also reflects the development track of scientific technology and economy of a country, a region and even the whole world. With the establishment and continuing improvement of China’s socialist market economy, China’s exhibition industry has developed from infancy to [...]
Continue reading...Thursday, April 17, 2008
In modern marketing, some important functions are peculiar to exhibitions, such as the advertisement of the image of an enterprise, the marketing of a new product, the collection of information in a specialized field and the development of public relations. And these functions have been recognized by many managers and operators of enterprises. Therefore, through [...]
Continue reading...Thursday, April 17, 2008
With the subdivision of product services and fierce competition in the market, attending various specialized exhibitions to promote products has become one of the important business activities for enterprises. In the age of rapid electronic development, this trend shows no sign of weakening. The charm of exhibition lies in that exhibitors can publicize characteristics of [...]
Continue reading...Thursday, April 17, 2008
Since entering the 21st century, China’s exhibition industry has maintained a strong momentum of growth, with the development of China’s socialist market economy, the expansion of China’s opening to the outside world, as well as China’s successful accession to WTO. China has been identified as a big exhibition country in the world, who is now [...]
Continue reading...Thursday, April 17, 2008
At present, China’s exhibition industry registers such a phenomenon: lots of exhibitions, large numbers of exhibition organizers and many repeated exhibitions. Facing fierce competition as such, domestic exhibition organizers are trying to promote cooperation: exhibitions of the same kind begin to merge with each other and exhibition companies of great strength manage expansion by the [...]
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Thursday, April 17, 2008
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